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Shuck the corn and remove the silk threads.
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Heat the grill to high and grill the corn for about 12 minutes, turning occasionally.
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Combine the butter, mayo and Tajín and smear it onto a long plate.
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Crumble the Cotija cheese onto a similar plate.
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Roll the grilled corn in the butter mixture.
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Then, roll it in the cheese.
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Serve on the cob, or cut it off the cob and add in the leftover butter and cheese. You can also add grilled meat.